Canon Ixus Sd780 Is
Why some brands prdouct release the same but with different model names?

Canon PowerShot SD780 IS [North] is called [IXUS 100 IS] in other parts of the world! This is an example of thousands of others. Why some companies are doing this? Names or their products names different models depending on the region. I do not think there is a linguistic reason for the previous example …

This is largely because the U.S. market is good if insular. The different names are likely to market protection and support of the warranty. Patents and Trademarks are a problem. Perhaps they could not affordable Ixus trademark or trademark was carried out by someone in the U.S.. It could also have some characteristics different forms of each model, because if the patent. At one point, the international community Inkjet printers can print on CDs Canon, while the American version, although the same hardware, which had disabled the ability.